MGA Entertainment – Kidscreen

Deals of the Week

Kidscreen Staff — Fri, 17 Nov 2023 17:54:45 +0000

Sesame Workshop gets sleepy with Elmo, Thunderbird sells preschool series Mittens & Pants to Peacock, and Nate is Late has been renewed.

MGA Entertainment taps CAKE to distribute Armorsaurs

Ryan Tuchow — Mon, 23 Oct 2023 16:45:11 +0000

This remake of hit live-action/CGI series Armored Saurus is in production now and set to deliver in 2025.

FEATURE: Kids TV gets in fashion

Sadhana Bharanidharan — Fri, 13 Oct 2023 14:59:08 +0000

Style programming has traditionally catered to adults, but there’s a closet-full of new fashion-forward shows for much younger viewers about to hit the runway.

MGA Entertainment to merge with Germany’s Zapf Creation

Cole Watson — Tue, 10 Oct 2023 15:35:06 +0000

The toyco behind L.O.L. Surprise! and a leading baby doll manufacturer will join forces under one umbrella in 2024 after working together as sales and distribution partners for nearly 20 years.

MGA expands L.O.L. Surprise! with Crayola and Haribo

Andrea Hernandez — Thu, 05 Oct 2023 16:40:39 +0000

The LA-based toyco will roll out dolls and accessories inspired by Crayola colors in early 2024, and Haribo's candy brands are joining its Mini Sweets range this month.

Henson signs a master toy deal for Fraggle Rock: Back to the Rock

Andrea Hernandez — Tue, 26 Sep 2023 16:35:43 +0000

MGA Entertainment will oversee a big consumer products push for the Apple TV+ series, starting with plush and apparel.

Little Tikes partners with Girls Scouts to bring iconic cookies to playtime

Cole Watson — Tue, 29 Aug 2023 15:23:29 +0000

MGA Entertainment's subsidiary and the non-profit org are rolling out new playsets to retailers across North America.

Little Tikes partners with Random House to launch innovative storytime tech

Andrea Hernandez — Mon, 14 Aug 2023 16:29:32 +0000

The toyco’s Story Dream Machine is a portable projector that will promote early literacy by bringing classic stories to life.

MGA and Zapf launch first-ever BABY born animated series

Sadhana Bharanidharan — Wed, 09 Aug 2023 15:28:03 +0000

Based on the three-decade-old toy range, the show will roll out on Kidoodle.TV and YouTube through the fall.

Kylie Jenner joins the Bratz pack

Sadhana Bharanidharan — Tue, 01 Aug 2023 15:21:36 +0000

MGA is launching the first celebrity collaboration in the brand's 22-year history, starting with six Mini Bratz figures.