Jazwares – Kidscreen

Mine the gap

Cole Watson — Wed, 22 Nov 2023 18:01:55 +0000

Kidscreen talks to licensing execs from Upper Deck, hand2mind and Relatable about new opportunities in the market, including demand for card games that can age down.

Toy Hall of Fame inducts Cabbage Patch Kids and NERF

Cole Watson — Mon, 13 Nov 2023 17:26:24 +0000

Baseball cards and the Fisher-Price Corn Popper are also joining this prestigious list of more than 80 inducted playthings.

Jazwares picks up global master toy rights for Mermicorno: Starfall

Andrea Hernandez — Wed, 04 Oct 2023 15:21:48 +0000

Jazwares has the rights to license the upcoming show into categories such as plush, figurines and Halloween costumes.

Jazwares signs on as master toy licensee for fashion game Royale High

Cole Watson — Fri, 22 Sep 2023 15:52:29 +0000

The toyco is bringing the Roblox game, which has more than nine billion plays, to toy aisles this fall with new dolls and costumes.

Artémis to become majority shareholder of Creative Artists Agency

Cole Watson — Fri, 08 Sep 2023 17:01:59 +0000

The agency repping The Tiny Chef and Reese Witherspoon will focus on unlocking new partnerships and categories for a portfolio of Artémis brands that includes Gucci and Christie's.

Mattel dominates the 2023 TOTY nominee list

Ryan Tuchow — Mon, 21 Aug 2023 15:37:19 +0000

In the running for License of the Year, Barbie and its third-party licensees from Disney are behind the toyco’s whopping 15 nominations.

Jazwares hires two licensing veterans

Andrea Hernandez — Tue, 13 Jun 2023 16:25:31 +0000

Kim Bell and Karen Eggleston have joined the toyco in new roles to help drive its licensing business.

Market Moves

Cole Watson — Wed, 07 Jun 2023 15:44:43 +0000

McDonalds is launching a Squishmallows Happy Meal, Moonbug gets into radio with SiriusXM, and Sony Pictures Television has unmasked its master toy partner for The Creature Cases.

Deals of the Week: Cineverse, Hasbro, Toonz

Kidscreen Staff — Fri, 02 Jun 2023 14:58:07 +0000

Peppa Pig embarks on a nautical adventure in a new Nick Jr. miniseries, and Cineverse takes Sid & Marty Krofft's trove of classic kids shows into the digital age.

Sanrio says hello to new master toy partner Jazwares

Cole Watson — Thu, 18 May 2023 16:13:53 +0000

The Florida-based toyco will roll out a fresh range of Hello Kitty and Friends toys and plush internationally in 2024.