Kid Insight – Kidscreen

FEATURE: The ABCs of e-learning games

Cole Watson — Thu, 02 Nov 2023 14:11:46 +0000

Educational video games are becoming a hot market for kidcos looking to bring their IPs to new platforms at home and in school through acquisitions, partnerships and licensing.

REPORT: Some kids spend more time on SVODs than on YouTube

Andrea Hernandez — Wed, 01 Nov 2023 16:22:30 +0000

The latest Media Technology Monitor study reveals that two- to 17-year-olds in Canada watch 8.2 hours of SVOD content a week, compared to 7.1 hours on YouTube and 6.9 hours on linear TV.

REPORT: US teens are craving more “nomance” content

Sadhana Bharanidharan — Wed, 25 Oct 2023 16:29:34 +0000

UCLA's latest Teens & Screens study finds this audience wants movies/series to shift away from age-old romance tropes and represent other types of relationships.

OPINION: Toy Fair thoughts and the physical/digital connection

Kidscreen Staff — Mon, 23 Oct 2023 16:08:28 +0000

Dubit data shows that the same play patterns drawing kids to physical products are also what they like about digital experiences, and kidcos should lean into the overlap, says David Kleeman.

FEATURE: Standing out on the digital playground

Kidscreen Staff — Thu, 05 Oct 2023 14:23:30 +0000

Kids media specialist Peter Robinson tracks the path kids take from following to engaging with brands on popular platforms like YouTube and TikTok.

FEATURE: Eye on AI: Ethical dilemmas

Kidscreen Staff — Thu, 21 Sep 2023 14:56:21 +0000

Kidscreen's AI columnist weighs in on the new responsibilities and potential harms this tech poses for creatives.

REPORT: The global licensing industry achieved US$340 billion in 2022 sales

Cole Watson — Thu, 17 Aug 2023 15:56:33 +0000

The industry grew 8% last year, compared to 2021, thanks to explosive growth from location-based entertainment and restaurant services.

REPORT: Kids who aren’t listening to podcasts due so because of a lack of content

Andrea Hernandez — Fri, 04 Aug 2023 14:41:13 +0000

A new Edison Research study reveals that while 63% of kids are aware of podcasts, 20% don't listen to them because they can't find any titles they like.

Stateside streamers are expected to earn US$10 billion in ad revenue by 2027

Ryan Tuchow — Mon, 31 Jul 2023 16:18:35 +0000

There are more than 100 million subscribers on ad-supported tiers in the US, signaling that these services could be the future of streaming, according to Ampere.

REPORT: Kids and teens drive streaming decisions at home

Andrea Hernandez — Wed, 26 Jul 2023 16:21:06 +0000

Kids content needs are the top reason why parents subscribe, stick with and drop streaming services, a new report from SuperAwesome finds.